Janice is founder and CEO of Marketing Immersion, and partner in MI2, a marketing agency with an expertise and passion for building businesses and brands profitably. Some of MI’s clients include Netflix, Amazon, PBS, PSD Underwear, Mattel, McDonalds, Motor Marc, etc. As an executive, Janice has spearheaded the strategic planning and growth of some of the most well-known names in the world by conceiving and implementing winning marketing, business development, sales and operational strategies in Entertainment, Consumer Products Marketing.
DIONNE FARINO
Dionne has over 8 years of extensive background in Brand Management and Live Event activations. Dionne excels in brand building initiatives with a focus on collaborative promotion efforts. She has proven success in diving into brands and growing them across all platforms. With current experience in global live event touring properties, consumer products, product development, direct to retail, television distribution, social media promotions, creative marketing campaigns, PR, and IP development. Dionne can make your live event vision a reality.
After working in television and radio in San Francisco, Kisha continued her television marketing career in Los Angeles at KTLA TV and later CBS Television. She spent several years working in entertainment where she created tailored promotions for movie studios, book publishers, gaming companies, and record labels. She continues to maintain and develop key relationships with broadcast stations and cable systems nationwide. With a Bachelor of Arts degree in Radio & Television and a Minor in Theater, coupled with over 20 years of marketing partnership experience, Kisha has successfully developed hundreds of collaborative campaigns with just about every major brand.
Marketing Immersion – Your go-to digital marketing partner for innovative strategies and measurable results. We specialize in SEO, social media, and content marketing to elevate your brand.
CEO Marketing Immersion
Janice Varney-Hamlin currently serves as CEO for Marketing Immersion and worked for Fortune 100 companies Mattel, Warner Bros., Viacom Entertainment and Disney. and Executive Vice President for Varney Consulting. Her scope of expertise spans the entertainment, consumer products and retail industries. As a consultant and as an executive, Janice has spearheaded the strategic planning and growth of some of the most well-known companies in the world. These companies’ brands, revenues and profits have been enhanced by her ability to conceive and implement winning marketing, business development and sales strategies. She has received many awards for her accomplishment including Vendor of the Year, Toys R Us., Vendor of the Year from Walmart and Target and Promotion of the Year from the International Licensing Organization of her work on Batman. She served on the Challenge Board at Chapman University and has been an adjunct professor through undergraduate and graduate participation through the School of Entrepreneurship and adjunct Professor at CSUF.
Janice has served Fortune 500 and small startup businesses and non-profits like United Way, Kids at Risk, SPCA, SMILE, Love Lab, Middle School Moguls, Well Told Entertainment, PoundWishes and Momco by providing on-going educational and consulting services to these organizations. One of the programs that she is proudest of is a business targeted program – “Get Your GED” which allowed employees to “Get their GED” while at work; this required a major collaboration with business, community, state political leadership and local educational institutions in the state of Virginia. She served as school board member at Carlisle School, taught Licensing 101 at Disney, worked with the State of Virginia and the SBA to teach weekly classes to small businesses as an integral part of the start up community.
Janice has been honored by being featured on the cover of the Wall Street Journal, and was identified as “One of the movers and shakers of the year in the home furnishings industry” by HFN, featured in Retail Merchandiser, Kid Screen and Licensing International. She has appeared in Time Magazine, USA Today, People, Eye on Business, Good Morning America and NPR. She holds several advertising patents designed to enhance the quality of marketing while creating both media and creative efficiencies for franchising and licensing organizations.
Ms. Varney-Hamlin holds 2 Masters Degrees: an MBA from CSULA, Master’s Certification in Internet Marketing and Analytics from the University of San Francisco.
